Yes, we didn’t have much time to celebrate that we were chosen as one of the hottest BizSpark stat-ups in Europe, because we still have a lot to deliver.
After our pre-website, and our beta-version we were about to launch the store in May. With new business models (like ours) one has a plan & over time you have to adjust this; the same with us. We have adjusted our strategy to ensure we will have a sustainable business & business model and therefore we will open our store later than planned.
Traffic is the artery of crowdsourcing, so we spent a lot of time & effort to be fully embedded in the web; soon we will launch Messenger Connect & Facebook Connect, so it’s easier for people to sign up & vote. We are closing with some media partners to ensure great traffic & branding. We will be fully hosted on Microsoft Azure soon as well & we decided to give more importance to the Fashion Lover.
Overall the current co-creation site does what we had planned, so basically the beta-testing went good! It gave us a lot of insights & we will make various improvements.
All the above resulted in an adjusted timing. We have planned to launch a fully new site (incl. store) end of August. In this site (of which we will soon present the first screenshots) many new features for co-creating & (as said) the Fashion Lover.
Our whole team has the feeling we are really creating something special together with you.
This can and will chance the world a tiny little bit, it will give opportunities to people to reach their full potential. Thank you for your support so far. We have a busy summer ahead, but it’s the most rewarding project we have ever done! Really cool!
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