October 12, 2009

Over 300 fans in 72 hours make us happy

72 hours after launching our pre-site JUSTPROUD.com we have over 300 fans on our Facebook fanpage. This really encourages us! Because it’s our test version, we didn’t put in too much effort in creating traffic yet. The first test results are in and we are very (very, very, very) happy with those.


Results:
  • Very positive reactions towards the concept
  • Very positive reactions towards the site
  • The conversion to member exceeds our (modest) expectations.
  • Some members did miss the photo upload, which we have planned for the final release.
  • 4 separate message boards are too fragmented
To make the site better & meet member expectations we will change the following:

  •  4 boards will be 1 message board 
  • We created a “member portfolio link topic”, where members can post their online portfolio temporarily (until we have the photo upload ready).
We tried to find the best temporary option without doing too much harm to our original planning; otherwise the full release would be postponed & we didn’t want to do that; hope you agree & understand.

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